YOSOY Digital Activations
Project overview
From neighbourhood cafés to nostalgic summer favourites, a collection of digital activations that connect YOSOY with everyday life. Each occasion brings a fresh expression of the brand, with design that feels unmistakably YOSOY.
Project type
Digital Activations
Year
Ongoing
Client
YOSOY
Introducing No es leche, YOSOY’s plant-based alternative to milk. A launch campaign bringing the new product to life with the brand’s playful attitude.
A tribute to Spain’s neighbourhood cafés, featuring the familiar face of Cine de Barrio. Bringing a touch of television nostalgia to our everyday coffee ritual.
A different kind of book for Sant Jordi. A recipe collection paired with a specially designed sample carton, handed out together on the streets to celebrate the day.
A taste of the ’90s, reimagined with YOSOY. Nostalgic Spanish ice creams recreated with plant-based drinks and brought back to life through a series of recipe videos for social media.
Celebrating the craft behind a great cup of coffee. A campaign for YOSOY Avena Barista that brings together coffee culture, creativity and the art of making the everyday special.
A different kind of book for Sant Jordi. A recipe collection paired with a specially designed sample carton, handed out together on the streets to celebrate the day.